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Tuesday, December 21, 2010

Creating Your Own Personal Brand, Part "TWO"

December 21, 2010

Creating Your Own Personal Brand, Part "TWO"

This is a follow-up to the original article on Creating Your Own Personal Brand if you have not read the first article. Then this article will not enhance any of your abilities or talents you have as a Marketer on the internet. If you want to fully appreciate the value of this article, then take a few minutes, read and understand the steps there.

For all of us who have read and understand what the value on the open market is for understanding how our Own Personal Brand will be. This is a very vital step of importance, our value in the open market. What price can l charge a client, how do l get more clients to listen to my concepts? We will all have a much better understanding these next four important steps to be applied immediately to your everyday life.

The most important investment you will ever make is when you decide to invest in your abilities and talent, but then again that is not enough to provide the Brand Personality. What makes many very successful is the way people perceived them to be the very best they can be, they just stand out, from the rest. So today you're going to invest in yourself and understand how to Brand Your Personality.

Learn and Master These 4 Steps

1) Provide and deliver your message as clear as possible.
Let's face it, if someone is confused by what you are talking about or trying to deliver, will they actually listen to you at all. You know you have been tuned out by your client, wife, friend or whoever you are talking too. Before you ever deliver a message just think of this powerhouse, what Nike's says.
"Just Do It".

2) You need to have the ability to Motivate people.
Now, what good would a message do if you do not have the ability motivate your team, downline, kid's, and whoever else that you need to motivate? If your message has no enticement for them to take action, so what is your message specifically asking your listeners to do.

3) Have the ability to be able to confirm your credibility with style and testimonials. You can spend countless hours telling your listener that you are the best that money can buy, but without credibility what do you have. Think of some of the best ad's, that shout a clear message to all who hear and to this day stay has an effect.
"Wheaties" The Breakfast of Champions
"Allstate" Your in Good Hands with Allstate
"Doctors Recommend Bayer's"

4) You have to be able to Trigger an emotion of your listener.
You need to feel and produce the adrenalin that "Maytag delivered the comforted and dependability of it the meeting or exceeding your expectation. You need to be able to trigger your listener in a fashion that you are not accustomed to having at the moment. If you do not make this connection your entire strategy will be totally shot down.

I certainly hope that you start learning and executing these 4 steps that you have just read and in our next blog will provide you with additional steps of how to
"Creating Your Personal Brand"

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

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