There are a lot of great tools for the home business owner, such as social media, marketing, Google Webmasters, Wonder Wheel, Analytics, and so many more. But the tool that I want to talk about today is Alexa and the benefits of having a high Alexa rating. Some of those benefits include bringing traffic to your site, bringing you targeted leads, gaining instant credibility and offering you even more earning opportunities.
Alexa Helps Your Credibility
Your Alexa rating shows that you are working every day at your business. It indicates that you don’t treat your business as a hobby; you treat it as your own business with the professionalism that it deserves. How it does this is because, even without your Alexa rating or even Google rating, you are driving traffic to your site just by adding new information consistently. If you are offering respected information that is of value to others they are staying on your site to read it and to look for more details. Alexa sees that and uses it to rate your site. It can tell if you have a poorly kept site that offers little to now value. SO the higher your Alexa rates in respect to your keywords, the better and more valuable Alexa sees your site. Knowing that, it is clear to see why a higher rating in Alexa automatically gives you instant credibility.
Alexa Helps Your Site’s Traffic
A higher Alexa rating helps bring in more traffic to your site because it shows to others that:
1. You are consistently adding new information.
2. You are offering valuable content that people tend actually to stay on your page and read.
3. You value the time that you put into your site.
There are some other reasons that Alexa can bring you more traffic, but these three are the key ones.
By the way, if you are not doing the three things, consistently adding new information, offering valuable content, or value the time that you put into your site, it will show in your ratings.
Alexa Helps You Get Targeted Leads
Chances are if you get a lead from your site, that person already knows quite a bit about your business style, your credibility and already has a sense of trust towards you. They also are already interesting in working with you because they feel that you have the qualities of a leader that they are looking for.
You really can’t get more laser-targeted than that! How your Alexa rating helps you get these leads or prospects is simply by getting that extra flow of traffic to your site of people who, before even visiting your page, have value to offer to them.
Alexa Helps bring you More Earning Opportunities
There are going to be a lot of people looking for your site because of your high rating on Alexa, but it is not only going to be prospects or people interested in your business. Other individuals who use Alexa for their activities are marketers looking for good websites to place their advertisements on. There is a good chance that you will have offers from people or companies, with a product or service that relates to your business, asking you to allow them to pay you to place an advertisement on your site. It also opens the door to other opportunities such as joint ventures.
No matter what your home business or even your product is having striving to achieve a higher rating on Alexa could mean a world of difference to your company. It really can be an excellent source to focus on to help you build your business consistently and successfully.
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To Your Massive Success,
Article was written by Mick Hastings
Home Business Professional
Licensed Christian Counselor
All the Best,
Joseph F. Botelho One Gram at a Time
"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El— Joseph Botelho (@jfbmarketing) January 19, 2016